Introduction of Forum--2007, 4th IHFO Summit and 2nd IH Platinum Award Evaluation

Dear Mr/Mrs/Ms/Other

The world and China tourism is maintaining continuous growth. With the flourishing circumstance, the 4th Summit of IHFO will be held in Lijiang, China. The forum is sponsored by China Culture Development Fund (CCDF), Direct VIP Association, International Hotel Forum Organization (IHFO) and Yatai International Information Group (YTIIG) and co-sponsored by International Hotel Magazine Press and Shenzhen UNION Industry Co., Ltd. Following the 3rd IHFO Summit in Zhuhai, the upcoming forum will be highlighting event paid much attention widely by those who concern about the communication between world hospitality and China hospitality, namely China National Tourism Administration (CNTA), World Tourism Organization (WTO), and Pacific Asia Travel Association (PATA). In the name of IHFO, we proclaim and unveil this below Invitation Letter including relevant items on application for attending forum session.

Ⅰ.DATE
October 19 – 22, 2007 (for four days inclusive in three nights)

Ⅱ.VENUE
Lijiang, China

Ⅲ.THEME
Strategy & Investment, Alliance & Competition, Brand & Development,
Road & Dream of China’s Hotel (2008)

Ⅳ.ATTENDEE (up to 380)
Regular Attendees:
Leader (from world relevant authoritative official/formal organ);
President (from international notable hotel management group);
President or Supervisor (from investment agency);
Expert (from international hotel industry);
Hotelier, (home and abroad);
Hotel Professional Manager,
Professor (senior school of hotel and tourism management), Representatives (agency/organization of hotel and tourism),
Supplier (hotel products merchant/factory),
President (hotel organization/association/union),
Social Celebrities,
etc.
Special Attendees
Hoteliers (more than 50, from on-preparing or newly debuted hotels)

Ⅴ. INVITED MEDIUM
CCTV, Phoenix TV, the Travel Channel, Yunnan TV, Xinhua Press, People Daily, China Economy News, China Daily, China Business Times, Hong Kong Wen Wei Po (Wenhui), HK Commercial Daily, China Tourism News, International Hotel Magazine, Hong Kong Tourism News, TTN China and other media in Guangdong, Shenzhen, and Yunnan, etc.

Ⅵ. FORUM PROGRAMME (Schedule)
18:00- 20:30(Oct. 19) Thematic Night Banquet
Daytime (Oct. 20) Opening Ceremony & Forum

ABOUT FORUM TOPICS(P.M. Oct. 21)

Policy Trends:

2008，Expansion Trend of International Hotel
Speaker (from WTO)

The Policy of China’s Hotel Industry & Investment Environment
Speaker (from CTA)

2008, Olympic Economy and Hotel Development post Olympics
Speaker (from CTA)
Tourism and Exploration in Western China
Speaker (from Yunnan Travel Bureau)

International Hotel Brands in China:

Scope and Innovation of International Brands
Speaker (from InterContinental Hotels and Resorts Group)

International Hotel Brands in China
Speaker (from Shangri-la Hotels and Resorts Group)

Capital Strength:

Capital Consciousness and Operation of China’s Hotels
Speaker (from Deutsche Bundesbank)

Investment Opportunity and Risk of China’s Hotel Industry
Speaker (from venture funds agency or fund agency)

Chinese Practice:

Innovation and Opportunity for Chinese National Brands Management
Speaker (from NewCentury Tourism Group)

Tourism Industry Chains and Hotel Management
Speaker (from HNA Hotels and Resorts Group)

A.M. Oct. 21Separated Seminar for Special Topics

Assembly Room 1: Capital & Investment

(Attendee: Capital Pursuer for New Program/International Investment Groups/Grant Tourism Exploration Agencies)
Panelist Summarization:
1. Capital and Popular Hotel Enterprises
2. The ways of Capital and Resource Management for Hotel
3. Reformation and Exploration of the Grant Tourism Program
4. Live Capital Appeal Speech for Fresh Programs
Interactive Process -- Cooperation & Negotiation on Capital & Program

Moderator：Mr. Dai Bin

Assembly Room 2: Hotel Brands Cooperation

Panelist Summarization:
1. Win-Win Operation of Brands Output-and-Input
2. Brands Development Enlightenment
3. Cases of Brands Cooperation
Interactive Process—Negotiation and Cooperation between Brand Owner and Absorber
Moderator：Mr. Cheng Erjun

Assembly Room 3: Exclusive Communication Session

Panelist Summarization:
1. Hotel Talents Crisis and Strategic Analysis
2. Economy Hotel Exploration and Participation
3. Fresh Education and Training Modes of China’s Hotel Industry
4. 2008, China’s Hotel Management Strategy
5. Classic Cases of China’s Hotel (Linnan Group, Home Inn, Quintessence Tourism)

Moderator: Mr. Yu Yonggang; Mr. Chen Xianwei

Special Services for Cooperation & Communication (Ⅰ)

Tourism Bureaus Communication Session
Coffee Break and Hospitality Equipment Exchange Exhibition
Hotel Uniform Show
Hospitality Equipment Evaluation

IHFO Platinum Prize-award Process

IHFO “Platinum Award”—Top Ten Influential Figures
IHFO “Platinum Award” – Top Ten Prominent Hotel Managers
IHFO “Platinum Award” – Top Ten Popular Hotels
IHFO “Platinum Award” – Top Ten Hotel Article Suppliers
IHFO “Platinum Award” – Optimal Management Award
IHFO “Platinum Award” – Optimal Innovation Award
IHFO “Platinum Award” – Optimal Commonweal Award
IHFO “Platinum Award” – Optimal Investment Award
IHFO “Platinum Award” – National Brand Award
IHFO “Platinum Award” – Cultivation Award
IHFO “Platinum Award” – Strategic Achievement Award
IHFO “Platinum Award” – Knowledge Sharing Award
IHFO “Platinum Award” –Architectural Design Award
IHFO “Platinum Award”—Top Ten Hotel Groups & Management Companies
IHFO “Platinum Award”—Top Ten Influential Madams
NOTICE：the judge clauses enclosed in attachments

Special Services for Cooperation & Communication (Ⅱ)

Hotel Associations & Management Groups & Schools Sodality
Alliance Agreement Signing Ceremony for Hotel Associations of Chinese Tourism Cities
Signing Ceremony for Tourism and Hotel Investment
Tourism Bureaus Communication Session
Cooperation with On-preparing Hotel and Newly Debuted hotel

Evening Oct. 21IHF & Warm Lijiang Farewell Dinner

Daytime Oct. 22Chinese Western Areas Travel & Investigation

All above scheduled programme contents are subject to change.
Amongst the programme contents International Hospitality Equipment Exhibition

Hospitality Equipment Exchange Procession
Signing Ceremony

Ⅶ. Registration Application Due Date:
Sep. 20, 2007

Ⅷ. Registration Application Instruction:
Fill in the Application Form （attachment 1）, and fax it to IHFO Secretariat or IHFO Regional Agencies. In addition, the individual resume form should be enclosed.

Secretariat Office of IHFO (Shenzhen)
Add: Rm/C-D Flr/20 Tower/C Shennan Garden Nanshan District Shenzhen, PRC
Hotline：+86 (0)755 2661 7528 　+86 (0)755 2168 7616
Fax：+86 (0)755 2661 7968
Sign up on line:
Loading on: www.ihfo.com
Complimentary Inquiry Call：800-830-8327

Ⅸ Attending Payment:
1. For Hotel Delegate: RMB5, 800 or US$750/per person
2. For Supplier Delegate: RMB9, 800/per person
3. Other Favorable Clauses for Supplier: RMB20, 000/per exhibition booth (complimenting 2 attending delegates); RMB40, 000/couple exhibition booths (complimenting 3 attending delegates)

NOTICE: the attending fee is comprised by accommodation fare, F&B fare, activity, tour, corpus, DVD, photo and relevant advertising campaign fee

Ⅹ. Cooperation for Forum Corpus:
All attendees should offer the background document about companies (illustrating with pictures and words) and topics you concern timely before Oct. 5, 2007 and your job title, experiences, and digital photo.

The Forum Corpus will be published in advance and issue to attendee with the International Hotel Magazine in forum conference.

Ⅺ.Complimentary Magazine, Advertisement, Conference DVD

Ⅻ. Method of Payment:
Payment made by Wire Transfer/Bank Draft only and transferred within one week after filling registration form.
Dominated Account:

For Other Countries: ( foreign currency only）
Account Name：YA TAI INTERNATIONALINFORMATION (GROUP) LIMITED
Bank Name: DahSingBank,Limited
Account No. 74-701-69417
A/C No.for autopay services: 040-774-701-69417

XIII. Special Honored Guest(s) （Attachment 3）
China Culture Development Found
International Hotel Forum Organization
Direct VIP Association
Yatai International Information Group

March 28, 2007